Oct 18, 2014 · The logo, uniform, and branding history of the Texas Tech Red Raiders (NCAA s-t)

Jul 25, 2024 · Combined with the Double T, the custom word mark embraces our spirit and character. It is inspired by the shape and weight of the Double T itself, boldly reinforcing the identity of Texas Tech. It balances our history and tradition with a modern collegiate representation of the university name.

Jun 19, 2017 · There is no other symbol more recognized with Texas Tech than the Double T symbol. Though no one has yet stepped forward to claim credit for its design, historical evidence points to Texas Tech's first football coach E.Y. Freeland, who put the Double T logo on sweaters for the football players.

Dec 16, 2024 · The Double T is our most beloved symbol and one of the most recognized university marks in the country. Here’s how to keep our brand strong. Find all the official Texas Tech University logo lockups here.

Nov 5, 2020 · While a good logo can do wonders for a brand’s status, few organizations are committed enough to their emblem to give it a say in their name. Texas Tech, on the other hand, most certainly is. Rewind 70 years, and Texas Tech was going by a very different name.

Aug 24, 2024 · This Texas Tech University logo, used from 1963 to 2000, is among the institution’s most recognizable symbols. It consists of two main elements: the prominent “TT” symbol and the “TEXAS TECH” inscription to its right.

The Double T is a logo that is the most readily identified symbol of Texas Tech University. The Double T is generally attributed to Texas Tech University's, then Texas Technological College, first football coach, E. Y. Freeland, and assistant coach, Grady Higginbotham.

Dec 28, 2022 · Although the official logotype for Texas Tech was completed in 1926, it became official almost 40 years later. It was a large and bold capital ‘t’, placed behind another smaller doppelganger. This logo is often nicknamed ‘The Double …

During the 1926 football season, head football coach, E. Y. Freeland, and assistant coach, Grady Higginbotham unveiled the first version of the Double T logo. [13] . It was first used on the football players sweaters for the inaugural season. [14][15] Texas Tech grew slowly in the early years.

Oct 17, 2024 · In this article, we will explore the history, design elements, and cultural significance of the Texas Tech logo, examining how it has evolved over time and what it means to students, alumni, and fans alike.