News

The Brazen MENA remit spans media relations, content development, influencer engagement, and storytelling the ‘all-inclusive’ ...
SPANDY connects brands and creative agencies in the MENA region with directors and photographers behind campaigns for ...
As CMO, Omar Khaled will lead the CFI global marketing function, overseeing brand, digital, performance, and client ...
Impact BBDO's Ghassan Kassabji says that GEO reflects how search is evolving, and how mechanics and definition of visibility ...
It’s about enabling discovery, enhancing engagement and adapting to the ways viewers connect," said Zee Entertainment's Adil ...
Cannes Lions jury member Natalie Shardan invites brands to lean into bold ideas, stay rooted in culture and create ...
As an official sponsor of the FIFA Club World Cup 2025, Hisense’s growing presence in international sport demonstrates a long ...
Nissan Dubai’s Patrol Path turned storytelling into a lived experience – merging legacy, movement, and community across ...
The partnership combines Amazon’s advanced technology, fast delivery, and trusted online shopping, with the GMG retail ...
The BabyJoy campaign was rolled out across OOH ads, digital platforms, social media, video content, influencer collaborations ...
Read results of a new research on search advertising conducted by WARC, in partnership with TikTok and behavioural scientist ...
In his new remit at MiQ, Abukhalaf will be responsible for leading the company’s commercial expansion in the MENAT region.