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Food-themed bottles take cheeky inspiration from the brand’s top rival.
Publicis' Cannes stunt involves comparing influencer campaign costs to "Cannes currency" and using a lion-centered influencer campaign to prove the impact of working with creators in real time.
Inclusion isn’t a seasonal campaign or a line in a DEI statement—it’s a daily, strategic practice that lets people know they ...
Submissions for the 2025 Ad Age 40 Under 40 awards are open; the final deadline is Thursday, July 24.
The condiment maker has put ketchup in syrup bottles in diners as part of a campaign that includes Reddit, outdoor, social, TV and celebrity Gil Ozeri.
Kellanova recently launched a pilot data program that brings in data scientists, engineers and analysts at the start of projects, influencing pricing, packaging, product, marketing and distribution.
The creator class is poised to have a more commanding presence at this year’s Cannes Lions International Festival of Creativity.
The condiment maker has put ketchup in syrup bottles in diners as part of a campaign that includes Reddit, outdoor, social, TV and celebrity Gil Ozeri.
Sessions, parties and networking hours for everyone from creatives to creators.
The condiment maker has put ketchup in syrup bottles in diners as part of a campaign that includes Reddit, outdoor, social, ...
The creator class is poised to have a more commanding presence at this year’s Cannes Lions International Festival of ...
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