National Border Patrol Council Vice President Art Del Cueto appeared Monday on Fox Business and accused some leaders of ...
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
Brands that are willing to stay agile and adapt to these evolving trends will have an opportunity to capture attention and ...
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
Legacy panel data will only be available in combination with larger data sets as part of a new measurement offering that earned Media Rating Council accreditation just last week. Big Data + Panel, as ...
Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...
NEW YORK, Jan. 22, 2025 /PRNewswire/ -- The Media Rating Council (MRC) has completed its accreditation process covering Nielsen's innovative Big Data + Panel National TV measurement, after ...