Mattel is launching a new toy brand called Brick Shop, and it's aimed squarely at LEGO enthusiasts. Mattel enters the construction toy market with Brick Shop, launching Hot Wheels-themed building ...

Watch out, Lego. The Mattel Brick Shop has arrived. In a collab with its Hot Wheels brand, the all-new non-diecast product portfolio debuts with seven building sets that feature not just plastic ...

A captivating journey from initial concept to fully functional Lego Technic racing simulator and Hot Wheels self-propelled launcher unfolds in this action-packed video. Starting with the creation of a ...

Some sets are worth thousands of dollars, and Lego theft is feeding a thriving black market. So can you blame Mattel, the toy company that owns Hot Wheels, for wanting to get in on the action?

When is Walmart’s Holiday Deals event? The Walmart Holiday Deals sale started yesterday, October 8 (the same day as October Prime Day). The massive holiday sale is running through Sunday ...

Just in time for the 2024 holiday gift-giving season, BJ’s has expanded its toy selection to include hits from featured brands like LEGO®, Barbie, Disney, Hot Wheels, Bluey and many more.

From collectible car sets to celebratory hats, these are today’s most exciting new drops from Hot Wheels, Stetson and more. Today in Gear: The most important news in the product world, independently ...

Behind only LEGO, Hot Wheels are easily the second most painful toy to stand on. Cold, metallic, and capable of becoming an unwanted roller-skate, they should be viewed with the utmost suspicion.

Hot Wheels has done a really great job filling in ... Mercedes-Benz G500 Professional Line LEGO Technic Set If you’re looking for something a cut above the standard LEGO interpretation of ...

Mattel enters the construction toy market with Brick Shop, launching Hot Wheels-themed building sets to compete with LEGO. The lineup includes three tiers—Speed ($20), Elite ($50), and Premium ...