Tesla’s sales in the European Union slumped for a fourth consecutive month as Elon Musk’s electric-vehicle maker struggles to cash in on a growing EV market in the bloc where Chinese rivals are expanding.

TSLA in electric vehicle (EV) sales in Europe for the first time in April, overtaking the long-time market leader in the region. Per Jato Dynamics, BYD registered 7,231 new battery-electric vehicles (BEVs) last month,

The numbers are the latest indication of how much the vehicle brand is suffering because of the backlash against its billionaire CEO and his far-right views.