Red Lobster has officially joined forces with the BIG3 – the premier 3-on-3 basketball league founded by Ice Cube and Jeff ...

BIG3’s eighth season tips off with new momentum thanks to a wide-reaching marketing and streaming pact with iHeartMedia.

BIG3 announced a major partnership with iHeartMedia, the top audio company in the U.S., to bring its games and content to a wider audience.

Today the BIG3 announced a partnership with iHeartMedia, the #1 audio company in the U.S., that will bring BIG3 games and ...

On January 11, 2017, producer, actor, and music legend Ice Cube teamed up with entertainment executive Jeff Kwatinetz to ...

The BIG3 made a lot of noise this off-season for various reasons. Among them was the talent pool announced for the upcoming ...

Hall of Famer Julius “Dr. J” Erving will be the coach of the Chicago Triplets in the Big3, the three-on-three basketball ...

Ice Cube, the co-founder of the Big3 basketball league, confirms they made a huge offer to Caitlin Clark, but have since ...

Starting, and growing, a professional sports league from scratch isn't an easy thing to do, but that's the exact task that superstar rapper and entertainer Ice Cube has undertaken with the BIG3.

Michael Beasley is reportedly not happy with his BIG3 team's decision to draft Lance Stephenson. Per NBA insider Chris Haynes ...

The BIG3 regular season wrapped up with an intense finale in San Antonio's Frost Bank Center. After the Enemies and Bivouac locked up two playoff spots, that left two remaining spots among four ...

The Dallas Power, coached by Nancy Lieberman, will be one of eight new teams in the BIG3 as the professional 3-on-3 basketball league transitions to a city-based model in 2025. Founded by hip-hop ...