It was a Tuesday around lunchtime when I texted: "Would anyone like to go on a late-night excursion to the Applebee's at 610 ...

The company is focused on strategically combining its morning-focused brand, IHOP, with its evening-centric one, Applebee’s.

Applebee's has increased its off-premise marketing, investing more in TV advertising and making social media a central ...

Applebee's Is Making a Huge Comeback first appeared on Parade on Aug 7, 2025 This story was originally reported by Parade on ...

Applebee’s same-store sales turned positive in the second quarter, and you’d have to go back to Q1 2023 to witness the last ...

Dine Brands CIO Justin Skelton says generative AI bets must boost traffic, improve the guest experience, or make workers more ...

New entrees and value plays helped the chain hit positive same-store sales for the first time in years, while dual-branding ...

Applebee's says the additions promise both value and bold flavors, targeting diners looking to mix up their summer eats.

Same-store sales at the casual-dining chain rose nearly 5%, marking its first positive result in over two years, as customers ...

Applebee's is putting the jolly in the holidays with its new Neighborhood Drink of the Month. The December drink, the Dollar Jolly, lives up to its name in a few ways.

Applebee’s Mucho Cocktails are made with premium spirits and served in a signature Mucho glass. Plus, guests can enjoy these $5 Smoocho Mucho Sips To-Go at participating locations.

An Applebee’s customer shouldn’t expect an outdoor menu board or to be able to place an order with an employee. Instead, they have to order ahead – online or through the restaurant’s app ...