Pendlebury has re-signed for a staggering 21st season, which will put the AFL games record within his reach. Ruckman Darcy ...

Liverpool have started a ten-year partnership with German sportswear giant Adidas after swapping from previous supplier Nike ...

The opening of a revamped club megastore at Anfield on August 1 marked the official switchover from Nike to adidas and the ...

The landscape of India’s smartphone market, in the first half of the year, is now clear. IDC’s latest Worldwide Quarterly ...

Liverpool’s Adidas Kit Sales Shatter Records Ahead of 2025-26 SeasonIn a week that will go down in club retail history, ...

A New Era Rooted in LegacyLiverpool’s 2025-26 kit release marks the return of a classic partnership with Adidas, a move ...

Liverpool have released the first home and away kits of their all-new partnership with adidas ahead of the 2025–26 season. The Reds have not worn adidas gear since 2012, having had manufacturing deals ...

New 2025/26 Home jersey expresses the club’s DNA in its purest form through a classic, timeless design The Away jersey features a cream off-white, black and red colorway synonymous with LFC ...

Reports had suggested that Liverpool’s new deal with adidas would be worth double. However, according to The Athletic, while the “figures remain confidential”, the Reds are set to earn far more than ...

For the Middle East, Liverpool FC and adidas partnered with Havas Middle East and GOOD Stills for the Burj Khalifa reveal.