One of the major non-football storylines that centers around the Super Bowl is the halftime show. These days, the halftime show is one of the most exciting performances of the yea

Playing the biggest stage in the game at the Super Bowl halftime show, Kendrick Lamar will tap into the combative energy that will be going down between the Kansas City Chiefs and the Philadelphia Eagles.

Elsewhere around the world, the UK 's coverage is 100% free on ITV1 and through its on-demand platform, ITVX. In Australia, you'll also be able to watch the Halftime Show (and the game as a whole) for free on 7Plus. In Ireland, it'll be on Virgin Media One and VM Play, while in Mexico you can tune into Azteca 7.