YouTube announced on Wednesday that it’s giving Shorts creators access to new generative AI features, including an ...

Tech giant Alphabet’s latest financial results have been published, including the last quarter’s figures for YouTube’s advertising business.

YouTube advertising revenue jumped 13% year over year to $9.8 billion during Q2 2025, when services including YouTube Music ...

YouTube co-founder Steve Chen says he doesn’t want his kids glued to Shorts, or any short-form video platform for that matter ...

One of the co-founders of YouTube, Steve Chen, in a recent conversation with Jean Kwong, the president of Stanford GSBC, at ...

Discover the best platforms to buy real YouTube views for shorts, long-form videos and live streams—safe, fast and effective.

YouTube notes that it will still count view time and label that under “engaged views” in the advanced creator settings. This way, users can still see which Shorts are seeing further engagement.

As of March 31, 2025, YouTube will add a view to your YouTube Shorts view count at the moment your shortform video begins to play. There is no view time requirement anymore for a YouTube Shorts video.

Dig deeper: 3 YouTube Ad formats you need to reach and engage viewers in 2025 Shorts vs. TikTok vs. Instagram Reels They go wrong by treating all short-form video platforms identically.

YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO Neal Mohan said.

Trying to stand out on YouTube without turning it into a full-time job? These five beginner-friendly strategies use smart tools and content repurposing to help you build traction and grow your ...

With TikTok’s future in limbo in the U.S.—a much-delayed ban is set to take effect on June 19—Shorts is hoping that TikTok’s audience of almost 2 billion people will see it as a compelling ...