The retail giant is expanding the perk as tariffs fuel inflation concerns. Walmart employs about 1.6 million people in the ...

Though spending forecasts are bleak, value-focused messaging and smart social media plays could help brands transcend the turbulence.

There’s a new normal in what it takes to lead and grow a business. And these leaders have been learning to adapt on the fly.

Treasury Secretary Scott Bessent was finally able to admit that tariffs are indeed a tax on American importers and consumers, ...

MAGA is pretending that progressives are up in arms over the Sydney Sweeney “great jeans” ad, which, credit to American Eagle, I guess.

After American Eagle’s Sydney Sweeney debacle, an iconic American fashion brand shows how speaking to diverse consumers is a creative win.

Chicago’s most notorious liquor, Jeppson’s Malört, is embracing its reputation for being nearly undrinkable with new ads from Quality Meats that feature very creative descriptions.

Sydney Sweeney's American Eagle campaign is reminding fans online of Brooke Shields' controversial Calvin Klein ad from the 1980s.

American Eagle's ad campaign featuring the 27-year-old star captured the internet's attention. An advertising expert says that means it worked and may signal a shift away from more inclusive ads.

Conservatives piled on media outlets indulging the backlash to an American Eagle ad campaign starring Sydney Sweeney, which critics are calling racist.

Last Wednesday, American Eagle announced its new ad campaign called “Sydney Sweeney has great jeans.” The company’s stock has soared since the ads featuring the “White Lotus” and ...