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Starbucks CEO: The company was 'mismanaged for a couple years'—here's his plan to 'bounce back'
When Starbucks CEO Brian Niccol took the helm of the global coffee chain in September, inflation was up and store traffic and ...
Starbucks reported that same-store sales fell for a sixth straight quarter as CEO Brian Niccol tries to implement a ...
Starbucks reported a higher than expected revenue rise for the third quarter, with improved demand in China, menu changes and ...
The chain is planning “significant” improvements to its rewards program for early 2026 to help grow loyalty, brand love and ...
Getting ‘Back to Starbucks’ and dialling up what customers love about the brand has been a key focus for the chain as it ...
Starbucks shares rose about 3% in early trading on Wednesday as the coffee chain's strong quarterly sales signaled CEO Brian ...
Starbucks is shutting down its pick-up only stores just six years after introducing the concept, because they no longer mesh ...
Starbucks CEO Brian Niccol said he isn’t just focused on getting “Back to Starbucks” anymore, and is taking steps to build a "better Starbucks." ...
Starbucks sales dipped in its third quarter, despite CEO Brian Niccol claiming the coffee giant’s turnaround plan is “ahead ...
Starbucks rolled out the service changes to 700 stores initially. During the company's April 29 quarterly earnings call, Niccol said it would be introduced in a third of U.S. stores by fiscal year ...
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