If you’re already fed up with the amount of ads you see on the Amazon Prime Video streaming service, there could be a reason. Amazon has quietly begun running twice as many ads between movies and TV ...

While the increased ad opportunities may open the door for more tailored and niche marketing campaigns, some media buyers ...

In the highly competitive world of streaming, there is no single recipe for success. As platforms proliferate and audiences grow more fragmented, it has become increasingly clear that sustainable ...

Adweek first got wind of Amazon’s incoming uptick in ad spots from ad buyers, but Amazon confirmed via a spokesperson that ...

A new report says Amazon has quietly doubled the amount of ads played on its Prime Video streaming service. Amazon has yet to confirm the news publicly.

If it feels like you've been seeing more ads on Prime Video lately, that's because the ad load has doubled since last year.

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

The digital world isn’t so different. It’s like every corner of the web got algorithmically gentrified. Local flavour ...

Prime Video has the exclusive rights to stream five NASCAR Cup Series races this season , starting with the Coca-Cola 600 on ...

Columbia Threadneedle Investments, an investment management company, released its “Columbia Threadneedle Global Technology Growth Strategy” first-quarter 2025 investor letter.

Amazon's push into TV advertising, especially via sports rights, is a bold strategy to unlock a $100B+ market opportunity.

Amazon AMZN.O chief executive Andy Jassy on Thursday justified the company's billions of dollars in outlays for artificial intelligence development, saying the investment was necessary to remain ...