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In the summer of 2005, Cenveo’s CEO, Robert G. Burton, found himself at the center of a bitter proxy war. An activist ...
It wasn’t just a tagline. FedEx integrated this message across every channel available at the time — television, direct mail, ...
A threat actor, identifying themselves as “Grep,” reportedly accessed the company’s internal Jira server using exposed ...
What TechTarget understood back in 2017 is even more relevant today: in tech marketing, the content is the pipeline. Not the ...
Brands must now adapt their retail customer experiences to reflect what customers value most as we enter the post-COVID-19 ...
Discover how the retail industry is set to undergo a major transformation with the integration of AI technology by 2025.
Explore the escalating trend of private equity's investment in wealth management firms and its implications on the financial ...
Jaguar’s “ Art of Performance ” wasn’t just branding fluff—it was a strategic orientation. The company knew it couldn’t ...
A $200K ad credit might be a one-time bonus, but the systems built around it have ongoing costs. Brands that leaned into Meta ...
The patterns that defined Goodmail’s rise and fall still echo in 2025, and they offer cautionary lessons for any company ...
Tension: Marketers rely on data to guide SEO—but many still feel like they’re guessing in a world where user behavior is ...
London-based journalist Melody Glass explores how technology, media narratives, and workplace culture shape mental well-being. She earned an M.Sc. in Media & Communications (behavioural track ...
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