CoinMENA has rolled out its debut campaign in collaboration with Bigsea in an effort to bring awareness to audiences on ...
Haider Rafique, the Chief Marketing Officer at OKX talks to Campaign Middle East about the brand's long-term sustainable ...
Keko Dubai's Patrick Pesch and Alberto Rader discuss why brands must understand the dynamics of communities and actively ...
Al-Futtaim IKEA UAE's GM of Marketing Carla Klumpenaar spoke to Campaign Middle East about "love for furniture that make a ...
The campaign marks the third major collaboration between QNB and the creative teams at Pitch Marketing and Done Creative ...
Ghada AlRumayan talks to Campaign Middle East about whether AI is a boon or a bane, and shares her learnings from A/B testing ...
Heading into 2025, we’re doubling down on personalisation, meaningful storytelling, agile processes, and prioritising our ...
Amel Osman calls for companies to train their teams on ChatGPT content strategy, audience engagement, and cultural and ...
In this Industry Snapshot, Interesting Time's Wassim Bassil notes how 2025 will be a year of transformation and breaking ...
Ogilvy One and AI-powered digital experiences & infrastructure software provider Progress partner to make digital experiences ...
In line with the rebrand, ES Sport has introduced new services including sponsorships, brand partnerships and flagship events ...
"Data science and AI are critical in delivering hyper-targeted experiences across multiple channels," says Kinesso's Karthik ...