In June 2024, GM injected another $850 million into Cruise, bringing its total spend on the company since acquiring most of Cruise’s shares in 2016 close to $10 billion. In September, Elshenawy, president and chief technologist of Cruise, threw a huge party for Cruise staffers that some read to be a sign that the company was moving forward.

GM is laying off roughly 1,000 employees at its Cruise autonomous vehicle unit, cutting nearly 50% of its workforce.

The robotaxi business is largely being abandoned in favor of autonomous technology for personal vehicles—specifically, GM’s Super Cruise system, which it has installed in many of its newer models. GM’s shift to Super Cruise is two-fold: First and foremost,