The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...

The Media Rating Council has approved the accreditation of Nielsen's Big Data + Panel TV ratings measurement. The new method ...

Fox News Channel's coverage of the inauguration of President Donald Trump and Vice President JD Vance dominated the ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

Monday's ceremony follows the usual pattern for presidents beginning a second term. Donald Trump ‘s second inauguration as ...

While there are competitors, Nielsen’s ratings are usually the most-referenced, and they’ve even been used for streaming-exclusive properties such as NFL games on Prime Video, Peacock ...

Nielsen and Company, which has long measured TV ratings, has released a new report on the impact of entertainment streaming services. While customers have flocked to streaming services and mostly ...

President Donald Trump may be frustrated after these TV ratings of his inauguration. The ratings for Trump’s speech on Monday ...

A peak of 34.4 million people tuned in live to watch the president’s lunchtime swearing-in on the major TV networks, ...

Media measurement firm Nielsen will stop selling its stand-alone consumer panel-based TV ratings in the fourth quarter of this year, according to a memo sent from Nielsen to ad-buyers and ...

The Media Rating Council has approved the accreditation of Nielsen’s Big Data + Panel TV ratings measurement. The new method for analyzing TV ratings combines the firm’s panel measurement ...