Despite being late to the quick commerce party, the Walmart-owned e-commerce major is striving to capture market share with a rapid scale up ...

As per a report prior to the festival sale, Flipkart, including Myntra, had a GMV market share of 38.5% in 2016-17, down from 40% in 2014-15, while the market share of Amazon India surged to 29% ...

India’s e-commerce market is projected to grow to $150 billion in 2026, according to FIS 2023 Global Payments Report. And with a matured data science strategy and practices in place, Flipkart is ...

Flipkart, Amazon ramping up their beauty business, eye small-town shoppers. After expanding four times over 2006-22, India’s beauty and personal care market will grow five times in the next 15 ...

Flipkart sold over 148 million beauty products in 2024 on its platform. Over 5 beauty essentials were sold every second on its platform across haircare, makeup, and skincare.

A deep dive into the marketing strategy of the online beauty and fashion retailer that raked up a storm in the market. Part of its secret sauce is 3,055 social media influencers ...